FAQ Related to Affiliate Marketing
Q. How do you choose which affiliate network/program to join?
A. First of all, make sure if you select an affiliate program that the program will fit the theme of your website. Networks work with various affiliate programs and offer a wider variety of programs for you to choose from, which is why I tend to select networks over individual affiliate programs.
Here are a few guidelines to go by:
1. Excellent Customer Service.
A good network or program has employees that are easily accessible. A good network also has employees that return emails, calls, and answers questions in a reasonable amount of time.
2. Good Commission.
Search for the best affiliate network that has the best commission rate or networks that are willing to match a rate you find elsewhere. A good network will match rates.
3. Good Conversion Rate.
A good network has offers that convert well. If you aren't turning a profit or attaining leads, you need a new network. Plain and simple.
A general rule of thumb: 3% conversion rate is an acceptable rate...meaning 3 out of 100 people are making a purchase.
4. Promotional Tools.
A good network will have a wide variety of promotional tools for you to use. ie. banners in various sizes, text ads, emails
5. Stats.
A good network will have stats available for you to check so that you know how the program is working for you. This will allow you to tweak your campaign as needed.
Do you have a question in regards to Affiliate Marketing or maybe you have an affiliate marketing tip? Send us an email on the contact form and we will do our best to find you the answer.